STRATEGY

Circles-LG-Strategy

Chart a winning course

What is the most effective way to reach your revenue goals? Identify your ideal customers, discover how they buy your product, and create a marketing plan that moves them through the buying process. In today’s digital marketplace, there have never been more ways to reach customers. We help you define your ideal prospects, develop compelling messaging, and then find the right mix of strategies and tactics to convert them into customers. Your plan is custom designed to generate leads, convert them into opportunities and move them quickly to closed sales.

Next: Results >>

Build your business with a custom mix of strategies and tactics:

Marketing Strategy

Marketing Strategy

  • Competitive analysis
  • Marketing plan development
  • Messaging and positioning
  • Buyer personas and buyer’s journey
  • Content and lead-generation strategy
Inbound Marketing

Inbound Marketing

  • Content strategy
  • Content development
  • Marketing automation
  • Nurturing campaigns
  • Landing page development
Sales Enablement

Sales Enablement

  • Account-based marketing
  • Lead generation
  • Outbound marketing
  • Collateral material
  • Presentations and proposals
Digital Marketing

Digital Marketing

  • Online advertising
  • Social media
  • Search
  • Analytics
  • Web development
Public Relations

Public Relations

  • Public relations strategy
  • Message development
  • Media relations
  • Analyst relations
  • Corporate communications
Conferences and Events

Conferences and Events

  • Conference strategies
  • Trade shows and exhibits
  • Hosted events
  • Seminars and webinars
  • Speaking engagements