MARKETING MINUTE

Getting Over The Hump: 3 Ways To Turn Engaged Prospects Into Opportunities

Getting over the hump: 3 ways to turn engaged prospects into opportunities

So you've created some great top-of-funnel (TOFU) content and you've got a nice group of engaged prospects who subscribed to your blog, opened your emails…

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NEW Infographic: Why Did My Marketing Campaign Fail?

NEW Infographic: Why did my marketing campaign fail?

A quick view of common marketing mistakes and how to fix them You had high hopes for your marketing campaign only to have your hopes…

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How Do You Define Success?

How do you define success?

Before you even begin your marketing program, you need to outline specific goals you hope to achieve. Goals might include a certain number of new…

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How Can You Be Sure You’ve Chosen The Right Marketing Mix For Your Business?

How can you be sure you've chosen the right marketing mix for your business?

How do you know which tactics are pulling their weight and which are a waste of your money?  While there are no simple answers, the…

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Six Key Questions To Help Define Your Vision And Mission

Six key questions to help define your vision and mission

Taking the time to develop vision and mission statements can help you define your business, visualize its goals and create employee engagement. The best vision…

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